a2 Milk
CLIENT:
a2 Milk & a2 Milk Canada
SERVICE: Social Media Content Creation
YEAR: 2019-2022
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AGENCY:
Kinship Creative
ART DIRECTION & PHOTOGRAPHY:
Sarah Champeau FOOD STYLING: Sarah Champeau & Holly Christensen
We developed monthly content concepts for a2 Milk’s social media channels by merging market strategy, trend insights, and the client’s objectives to create engaging, community-driven posts.
Our visual approach combined playful, colorful studio photography with lifestyle imagery to showcase aspirational moments where a2 Milk naturally fits into everyday life. We also did some content testing with concepts that leaned into a more absurd, surreal realm.
