The Project
To keep pace with the fast-moving world of TikTok and Instagram Reels, we pivoted tillamooks video production to creator-stlye video series. Featuring simple recipe videos and employee highlights to align with the rise of the tiktok video aesthetic and editing style.
The Results
Since launching this creator-style video content, Tillamook's content production has increased by 300%. Some of the top-performing pieces spotlight Tillamook’s greatest asset—their people. Audiences have embraced the behind-the-scenes glimpses into the brand’s culture and lifestyle, as we continue to craft fresh, locally-rooted, and relatable content for this fast-growing favorite.
